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27 August 2023

AmBank launches AmBank Signature Priority Private



AmBank launches AmBank Signature Priority Private


AmBank Group has launched AmBank Signature Priority Private which is designed for affluent customers with assets under management (AUM) of a minimum of RM2 million.AmBank launches AmBank Signature Priority Private

AmBank Group has launched AmBank Signature Priority Private which is designed for affluent customers with assets under management (AUM) of a minimum of RM2 million.

KUALA LUMPUR: AmBank Group has launched AmBank Signature Priority Private which is designed for affluent customers with assets under management (AUM) of a minimum of RM2 million.

It was launched during Kuala Lumpur Fashion Week (KLFW) 2023, AmBank is the official banking partner, in line with the bank's commitment to continuously improve its products and services in creating lasting value for its customers.

"Staying true to AmBank's customer-focused philosophy, Priority Private offers Priority Private's elite customers a banking experience with a variety of specialized wealth solutions, geared towards empowering wealth diversification and preservation," he said in a statement today.



Managing Director of Retail Banking, Aaron Loo said Priority Private provides affluent customers with an exceptional banking experience with a range of exclusive services, privileges and benefits.

"Just like a tailor-made suit, Priority Private brings the concept of 'Shape to Stature' where it includes 'Wealth - Shaped For You' personalization that focuses on specific and viable wealth solutions; 'Lifestyle - Shaped For You' offers consulting services exclusively by dedicated Private Priority relationship managers, supported by a team of senior wealth advisors and engaged exclusively with fund managers locally and internationally," he said.

AmBank said Priority Private customers will have access to Metal Card benefits with lifestyle-enriching features including unlimited access to Lounge Key which opens more than 1,100 lounge accesses at airports around the world in addition to unlimited Plaza Premium Lounge access, cash back of 60 exclusive percent for dining at the Shangri-La hotel and Club Marriott membership for free.

In addition, customers will be able to access a range of dining, travel and health service options specially curated for Priority Private customers.

"In conjunction with KLFW 2023, three lucky couples of customers who register for AmSPB and make a transaction will compete to win a three-day, two-night trip to Paris, France to attend the prestigious Paris Fashion Week 2024. The campaign runs from July 3 to November 30, 2023 ," he said. - BERNAMA

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